New movie SVOD branded service WarnerFilms to debut on platform; new release titles to be offered on TVOD and on DVD and Blu-Ray
LONDON and BURBANK, Calif. 21st June 2010: Warner Bros. Entertainment has agreed a multi-layered UK film distribution agreement with leading European film and TV subscription service, LOVEFiLM, it was announced today by Josh Berger, President & Managing Director, Warner Bros. UK; Malcolm Dudley-Smith, Executive Vice President–Business Management, Warner Bros. International Branded Services; and Simon Calver, Chief Executive, LOVEFiLM.
The multi-year pact sees Warner Bros. International Branded Services’ movie subscription video-on-demand (SVOD) service, WarnerFilms, debut on LOVEFiLM’s Player; a large collection of Warner Bros. UK’s new release titles being offered via transactional video-on-demand (TVOD); and all new release movies being offered on a physical DVD and Blu-ray rental basis from now onwards.
Offering a great selection of recent movies from Warner Bros’ portfolio, WarnerFilms provides 24 hour a day on-demand access to 28 films a month with seven new titles added every week. It will be available online and direct to Internet-enabled TV from this week onwards. Over the coming months, the service will deliver titles such as Batman Begins, Zodiac, The Matrix and The Wedding Singer.
In addition, selected new release titles such as The Blind Side and Clash of the Titans will be made available to LOVEFiLM members on a TVOD basis on the same day as the retail release. All new release titles will then be available to rent on DVD and Blu-ray 28 days after the retail release.
Josh Berger, President & Managing Director, Warner Bros. UK said, “This terrific deal underlines our commitment to providing consumers with as many opportunities to view our world class content as possible. LOVEFiLM subscribers will now enjoy long term, multiple access points to a fantastic selection of new release and catalogue titles, many of which will be available at the touch of a button, 24 hours a day.”
Malcolm Dudley-Smith, Executive Vice President–Business Management, Warner Bros. International Branded Services, commented, “This latest deployment of WarnerFilms further extends our growing footprint in the UK and, for the first time, allows consumers to view this compelling branded service on their PC.”
Simon Calver, CEO of LOVEFiLM, added: “We’re delighted with this new agreement as it adds significant streamed content to our ever-expanding ‘Watch Online’ service. It also cements a highly valued long term relationship with Warner Bros. in the DVD rental space and will help us to expand LOVEFiLM into a hybrid film delivery service that gives our members the titles they want, in the way and time they want to watch them.”