LOVEFiLM, Europe’s leading film & TV, digital and DVD rental subscription service with over 67,000 titles, today launches the world’s biggest digital film giveaway making thousands of ‘watch online’ films and TV series available for free to its all its existing members and new triallists via the LOVEFiLM Player.
The month-long ‘Extra Time’ promotion starting on June 11th and supported by a multi-million online and offline advertising campaign, has the backing of major film studios such as Paramount, Dreamworks and Momentum enabling both new and existing LOVEFiLM members to watch film and TV series instantly on their computers and internet-enabled TVs. In addition to thousands of titles the promotion will include a number of UK exclusives including BAFTA-nominated Let The Right One In and Oscar-winner Departures.
Simon Morris, Chief Marketing Officer of LOVEFiLM, comments:
“This is the biggest ever digital promotion and a first of its kind in the UK. We are already the market leader when it comes to instantly streaming films and TV series direct to computers and internet-enabled TVs, and this month-long trial is a great way to highlight our full DVD and digital streaming hybrid offering to give more choice, value and convenience to our members.”
LOVEFiLM continues to lead the way with innovations in the entertainment sector recently announcing major partnerships with manufacturers SONY and Samsung to stream film and TV titles directly to new generation internet-enabled TVs, Blu-ray players and Home Cinema Systems via the LOVEFiLM Player.
